Area: Market Trends
High Specialisation of María Costa in sociology of the child consumer in the Centre for Study of Children, Youth and Media (UK).
AIJU has collaborated in a joint project with the Centre for Study of Children, Youth and Media (CSCYM) of the London Knowledge Lab, to study variables that will influence children of the future. [...] View more
Financed
High Specialisation of Noemi Rando Hernández of the Toy Technology Institute (AIJU) in the New York University Langone Medical Center, Aging & Dementia Research Center
The high specialisation project, subsidised by IMPIVA through the Strategic Development Programme and the European Social Fund (ESF) enabled Noemí Rando of the AIJU Department of Teaching/Product/Market to collaborate with the University of New York to study leisure trends of elderly Americans. [...] View more
Financed
Design Value I, II and III – Valuable contributions to company products lines: innovative and suggestive designs for the target
The main aim of this project is to conduct specific consultancy to toy, children's product and similar companies in terms of development, product improvement and improving brand image. [...] View more
Financed
International Toys Competition
The AIJU Toy Design Competition builds bridges between the toy industry and new designers. It not only promotes the role of design in the sector but also shows future designers the creative opportunities that the sector can provide. [...]
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2nd International Meeting on Toys and Children’s Products
The aim of these meetings was to contribute knowledge on design, innovation, marketing and strategy, in which various national and international specialists gave talks on themes related to competitiveness of companies targeting children. [...]
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3rd International Meeting on Toys and Children’s Products
The main aim of the 3rd International Meeting on Toys and Children's Products was to transmit knowledge on design, innovation, marketing and strategy, where prestigious national and international specialists gave talks on themes related to competitiveness of companies targeting children. [...]
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TK 2009 – Study of children’s social profiles for developing innovative products
This study was based on exhaustive studies on identifying the main keys for understanding and defining the current generation of children. [...]
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