About us

AIJU is the Technological Institute specialised in toys, children’s products and leisure, based in the town of Ibi (Alicante). It also has premises in Valencia.

The objective of AIJU is to optimise the creation and development process of children’s products, starting with the idea and continuing until the product is placed on the market. With more than 30 years’ experience, AIJU has advised hundreds of companies (small, large and multinational) on thousands of products, to guarantee their success.

AIJU offers a wide range of technological services aimed at improving the quality of your products and the competitiveness of your business, and adapting these products to the regulatory, technological and market requirements in force at any time in the areas of children’s and product safety, technological advisory services, testing, product design and development, prototyping, improvement in industrial processes, adaptation of products to meet market demands, knowledge of the child consumer, psychological and educational advice and training, among others.

A Technology Centre that boosts innovation and knowledge in children’s products and leisure for companies and entities, as well as technology transfer to industry, all of this on a national and international scale.
To provide a value proposition and a differentiated offer for each market segment with a global positioning that responds to real needs of innovation and knowledge.
In addition to being results-oriented and with a special commitment to the companies of its area.
We also offer cooperation with other organisations and we set out to be a benchmark technology centre that maintains sustained and sustainable growth.
Trabajo en Equipo / Team
Liderazgo / Leadership
Cercania y Confianza / Trust
Orientación al Cliente / Orientation
Innovación / Innovation
Eficiencia / Efficiency
Compromiso / Commitment
Profesionalidad / Professionalism

Our institute has facilities of over 6,000 m² with modern equipment and highly qualified staff that we place at your disposal to enable you to achieve success in your projects. These are the different facilities of the institution thanks to which, day after day, AIJU continues to be a benchmark technology centre.

AIJU Facilities
Human Resources

AIJU has a highly qualified team that sets out to provide the responses best adapted to the technological needs of different industrial sectors.

It comprises a multidisciplinary team with more than 80 experts on child safety, risk assessment, materials, additive manufacturing, market trends, product development, design, ICT, management and innovation systems, psychology and education, sociological studies and childhood and old age.

AIJU offers the industry advice, response and services with a global and interdisciplinary focus, taking into consideration all the necessary aspects to ensure the profitability of your company, the quality and user adaptation of your products.

PhD holders
Advanced University Graduates
University Graduates
Technical Assistants
Administrative Board

Bodies of the Administrative Board

Mr Pablo Cañizares Montón | Manager of Juguetes Picó, S. A.


Ms Júlia Company Sanus | Director General of the Valencian Institute of Business Competitiveness, IVACE

Mr José Antonio Pastor Fernández | Chairman of the Spanish Association of Toy Manufacturers, AEFJ


Mr Vicente José Anguiz Cortés | Manager of Gonher, S.A.

Mr Luis Berbegal Navarro | Chairman of Industrial Juguetera, S.A.

Mr Juan Carlos Carrió Rovira | Manager of Juguetes Cayro, S.L.

Mr Fernando Falomir Salcedo | Marketing Director of Juguetes Falomir, S.A.

Mr Josep Matarín Carro | Quality Manager of IMC Toys, S.A.

Ms Carmina Moltó Pérez | General Manager of Moltó y Cía, S.A.

Mr Antonio Noguera Ramis | Manager of ToyBags, S.L.U.

Ms María Reig Brotons | Purchasing Manager of Claudio Reig, S.L.

Mr Germán Sempere Navarro | Manager of Miniland, S.A.

Mr José Miguel Toledo Delgado | Iberia and France General Manager FAMOSA

Mr Jordi Ventura Alabart | Director of Educa-Borrás, S.A.

Mr Francisco Rico Berenguer | Manager of Arte Model, S.L.


Mr Liberto Folch Molins | Director General of Bebe Due España, S.A.

Mr Ángel Calatayud Ridaura | Manager of Hermanos Calatayud, S.L.


Mr Ángel Mira Cremades | Manager of Talleres Tibi, S.L.

Mr José Antonio García Peñalver | Manager of Creaciones y Diseños Plásticos, S.L.


Ms Soledad Berbegal Roque | Communication and Corporate Strategy Director of Actiu Berbegal y Formas S.A.

Mr Rafael Valls Serrano | Chairman of Industrias Técnicas del Cable, S.L.


Mr Juan Bornay Sanjuán | Director of Bornay, S.A.

Mr José Antonio Molina Tortosa | Manager of Solar Iniciativas Tecnológicas, S.A.


Mr Manuel Palomar Sanz | Rector of the University of Alicante


Mr Manuel Aragonés Francés


Mr Rafael Corral Costa | Director of Finance and Administration AIJU


Contact us

AIJU is your best technical ally for the development and implementation of your projects. Let us know your requirements and we will provide the R&D&I solution best suited to your company.